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simonblanchard
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Publications
Journal of Marketing Research: Who Shares Fake News?
September 1, 2024
Awards
Simon Blanchard Wins 2024 Robert J. Lavidge Global Marketing Research Award
August 23, 2024
Publications
POM: Extraction of visual information to predict crowdfunding success
October 2, 2023
Working Papers
Gamification Discontinuation and Mobile Banking Behaviors
July 31, 2023
Publications
JM: Beyond Income: Dynamic Consumer Financial Vulnerability
December 29, 2022
Events
ACR: Data from the Field Workshop
October 21, 2022
Publications
JCR: Promoting Data-Richness in Consumer Research
April 27, 2022
Publications
JPP&M: The Critical Role of Methodological Pluralism for Policy-Relevant Empirical Research
April 4, 2022
Working Papers
Extracting Image Characteristics to Predict Crowdfunding Success
March 28, 2022
Events
Presentation: Cornell University
March 25, 2022
In the News
AMA: You Might Want to Sit Down for This: Modeling Consumer Seating Preferences
October 30, 2020
Publications
JMR: Locational Choices
August 14, 2020
Publications
JMR: Extracting Summary Piles from Sorting Task Data
June 1, 2017
Publications
Psychological Science: Biased predecisional processing of leading and nonleading alternatives
April 8, 2014
Publications
JMR: Implementing Managerial Constraints in Model-Based Segmentation:
October 1, 2013
Publications
Psychometrika: A new methodology for latent category identification
April 15, 2013
Publications
Psychometrica: The heterogeneous p-median problem for categorization based clustering
October 1, 2012
Publications
JCR: Estimating Multiple Consumer Segment Ideal Points from Context‐Dependent Survey Data
March 28, 2008